Top Video Production Companies in Poland: an Honest Review

8 min readJul 7, 2024

As of mid-2024, videos have surpassed blog posts and images as the most popular content format, with 45% of marketing professionals considering videos to be the most effective type of content.

So, whether you are an aspiring artist looking for tips on how to make a music video or a consumer brand expanding into a new market, creating a great video is the best way to promote yourself and your product.

There are three options available here:

If you own a business, you can develop in-house video production skills by hiring a videographer or training your existing marketing team. This, however, can be a costly investment, with an annual salary for a video production specialist in the United States ranging from $56,000 to $93,000. These expenses can only be justified if you intend to produce a lot of video content on a regular basis (such as promoting an apparel store or a language school).
Another option is to hire freelance video specialists through platforms like Fiverr and Upwork, where you can find experienced videographers for $15–30 per hour. Despite the obvious cost advantages, there are some drawbacks to this approach. For example, you must have at least a basic understanding of the video production process in order to coordinate the project and deal with force majeure situations, such as freelancers failing to submit work on time or disappearing halfway through the project.
Finally, you can search for a video production company. If you plan to shoot content on-site, look for a reputable company in your area. You can also outsource the job to a nearshore or offshore location if you do not appear in the video or require assistance with tasks that can be completed remotely, such as video editing or color grading. While video production companies charge more than freelancers, working with a team of professionals allows you to remove the stress from the video production process and focus solely on your business or art.

In this article, we’re taking a look at the top video production companies in Poland, a Central European country with a long cinematic tradition. Poland has given the world some of the finest directors and cinematographers, such as Andrzej Wajda, Krzysztof Kieślowski, and Jerzy Skolimowski, and is home to the Łódź Film School, one of the best film and theater schools in the world. Poland remains at the forefront of video production and is a popular destination for hiring talent.

#1. Tears of Joy

Tears of Joy, a digital agency specializing in influencer marketing, is on my list of top video production companies for a reason: they are bold, brave, and think outside the box.

If you want to promote your business in Poland using video content on TikTok, Instagram, and YouTube, Tears of Joy is one of the best marketing video production companies to take on your project. The company provides a wide range of services, including content auditing and strategy development, video production, finding local influencers to promote your products online, and social media account management.

Tears of Joy has already worked with a number of international and Polish brands, including E. Wedel, Durex, Cropp, LEGO, and Heineken, to create vibrant videos that receive millions of views on TikTok and raise brand awareness.

#2. YOPRST

Your Production Studio (YOPRST for short) is a small video production company based in Warsaw. The YOPRST team, originally from Belarus, relocated to Poland in 2022 and has since established itself as one of the top music video production companies, creating atmospheric music videos for Nizkiz, NATE, ZUI, J:MORS, and other independent musicians from Belarus and Poland.

Besides providing music video production services, YOPRST also shoots commercials, corporate films, educational content, and short-form videos for social media. The team can also help you write a compelling script, edit videos, and perform color correction and grading.

I ranked YOPRST as one of the best video production companies in Poland due to their impressive service portfolio, creative approach, and high-quality video content. They also share plenty of useful content on their blog, helping potential customers navigate various video production challenges — from shooting a music video on a budget to choosing the best music video cameras.

#3. Ostro Video

While Ostro Video provides a wide range of video production services, they specialize in commercials and corporate videos. For example, the company has created award-winning television and online commercials for companies such as FIBARO, Beyond.pl, Amica, Den Braven, and Carrefour.

If you want to create video content that perfectly captures your brand essence, portrays your product in the best possible light, and strikes a chord with your target audience, Ostro Video may be the best corporate video production company to consider.

The company has physical offices in all major Polish cities and towns, including Warsaw, Krakow, and Gdańsk, offering five-star customer service and reasonable prices. They also have a film equipment rental division where you can find mid-range cameras, drones, and lenses.

4. How How

This Poznań-based company creates awesome commercials and promotional videos for companies in various industries, including FMCG, pharma, and education. Specifically, they’re well-versed in animated videos, crafting captivating 2D and 3D animations to catch viewers’ attention and explain complex concepts in a gamified way.

How How has worked with a number of Polish and international companies, including Aflofarm, Hexagon, Fielmann, and Semilac, as well as local government agencies and non-profit organizations, earning a well-deserved place on this list of top video production companies.

If you speak Polish, I recommend checking out their blog. How How publishes some fantastic articles that explain how to use 2D animation effectively, delve into the history of Polish animation, and provide practical tips for taking stunning photos during a thunderstorm.

5. ONE House

ONE House is a Warsaw-based digital agency that creates video content as part of their end-to-end marketing services. Unlike Tears of Joy, which topped my ranking of the best video production companies due to their heavy focus on social media content, ONE House takes a more holistic approach to advertising, helping their clients devise data-based promotion strategies, create supporting content, and tie the strategy to tangible business outcomes.

Speaking of the clients, ONE House has lent a helping hand to some of the biggest European and global companies, including Omron Electronics, Sinsay, Super-Pharm, and Domino’s Pizza. They also set up Marcus Academy, offering goal-driven marketing courses in the form of interactive workshops.

If you’re launching a brand from the ground up or know little about digital advertising, ONE House is likely the best marketing video production company to handle your project.

How Do You Choose the Best Video Production Company in Poland?

Well, “the best” might not be the right word here: as we all know, beauty is in the eye of the… stakeholder. While you may fall in love with a specific company’s style and creative vision, your CEO would never approve the project due to their exorbitant hourly rates. Other issues, such as the team’s availability, location, and lack of experience in a specific video production domain, need to be considered, too.

Below, you’ll find several tips for shortlisting the best video production companies in Poland or any other country:

Check out the ratings for top video production companies on platforms like Clutch, Sortlist, and TechBehemoths. These platforms provide candid feedback from previous clients, giving you an idea of the company’s reputation and dependability. Look for patterns in the reviews, such as the companies’ work quality, ability to meet deadlines, and overall customer satisfaction.
Examine the video production companies’ previous work to ensure their aesthetic matches your vision. Consider the variety of their projects, the quality of the visuals, and the effectiveness of the storytelling.
Make sure the companies you contact have good communication skills and respond to your inquiries. To avoid misunderstandings, non-Polish speakers should confirm that the team speaks English fluently.
Choose a company whose expertise is a good fit for your project. That is, if you need to shoot a music video, it may not make sense to work with a company that specializes in corporate films: while they may do an excellent job technically, the creative aspect may suffer.
Inquire about their pre-production, production, and post-production processes. A well-organized company with clear processes is more likely to deliver a high-quality final product on time and within budget.
Discuss your budget openly with the top video production companies on your shortlist to determine what services are included. While a higher investment can often result in a significantly better-quality video that achieves your goals more effectively, the best video production companies are those that can come up with compelling offers for different budgets.

That’s all for today. I hope my review of the top video production companies in Poland will help you select your ideal creative partner. And if you’ve worked with any companies from my list, head straight to the comments section and let me know how it went!